About Digital Market Asia
Digital Market Asia is a Singapore based media house that caters to the marketing community in the digital age. DMA serves as a point of reference for all things digital in the Asia Pacific region, designed to help marketers.
MAIN GOALS
- Create an interactive & user friendly website.
- Streamline the online nomination process.
- Develop an awards and nominations management system to help collect nominations, manage entries and collaborate with jury.
- CMS integration for updating the event information.
The Challenge
The main challenge was to develop an online award management system, where people can submit entries online easily. Given the complex nature of the nomination form, it was imperative that the people are easily able to fill the online nominations as well as modify the nomination even after submitting if required.
The secondary challenge was to create a quality website in tune with the existing brand positioning. Without a quality website and a streamlined user experience, the main objective of the project would have been incomplete. Since the majority of the users access the site through mobile, enriching the website mobile experience was very important.
The Solution
More Work
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